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Search engine optimization simple basics

While Search engine optimization training a lot of people have been asking me “how do i get started with the Search engine optimization” OR “how do i do my website promotion with this fast paced internet world where you have new promotion techniques coming up daily like Rss , Blog , Podcast etc.

Do i need blogs for my site ?
What do i do with RSS?

And i tell them – “Well did you go through Step 1 ?

Yes, before the advance seo or website promotion you need to go through STEP 1 – Which is the basics of Search engine optimization.

Check your website’s html thoroughly, There are many things you need to check with your website.

It is important that you do a proper website analysis of your pages :

  • Is the HTML code properly formatted ?
  • HTML tags properly closed and html guidelines followed ?
  • Did you give proper attention to the title and meta tags ?
  • Is there any broken link / dead link in your webpage ?
  • Are you following the CSS and Javascript guidelines properly ?
  • Is the junk in your webpage taken care of and the code kept clean ?

So it is important – If you did not do the STEP 1 properly , the efforts of STEP 2 will not give you all the benefits ?!

Regards,
Ashish T.
(Head of Search engine optimization India – SEO India)

Bmw website got banned

BMW got banned for Blackhat SEO – This topic is all over the internet blogs and forums.

The site in question is Bmw.de and NOT Bmw.com.

What can you learn from this.

Plenty of things :

1.It’s for everyone : Google is not just punishing the small sites or blogs but even the biggies like BMW(they had a pagerank of 7). They have made things clear. If you break the webmaster guidelines – YOU WILL BE PUNISHED – No matter what ! – Does not matter who or what you are. Google just wants to keep building a better search engine and anyone who is breaking their guidelines will be punished.

2.What not to do : Do not use methods of doorway pages/cloaking , Javascript redirects and all those things that are against the google webmaster guidelines.

3.Do not give full control to a seo company : If your site is being maintained by a webmaster or a third party seo company, make sure you do not give full control or atleast make sure that proper techniques/tactics are being followed and that no guideline is broken or illegal spamming techniques used (Read article “stay away from Fake seo companies”).

Regards,
Jimmy Thakkar
(Search engine optimization and web promotion training camp)

Resell rights software

Many dot com companies were already providing softwares with resell rights but ever since the source code blowout hit the market, every software reseller has jumped into the bandwagon of selling master resell rights products.

Below are a few things you should check before opting for a Resell right software package.

  • Who was the original creator of the package. Are you buying from the creator of the package or from third party.
  • How long the website has been in the business of resell software.
  • What guarantee is available with the purchase.
  • What kind of rights you are getting. You can ask a few questions :
    1. Do you have the rights to give away the software/solution free of cost?
    2. Do you have the rights to resell it in a bundled package ?
    3. Can it be offered as a free bonus ?
    4. Do you have the rights to offer resell rights(pass on the rights) to the buyer after you have purchased from the seller.
  • Do you get source code or the rebranded version.
  • If you get the source code then you must know which language the solution is written in : Php/Vb/VC++/Dot net.

The hottest products for resell rights today are SEO products and internet applications. You can make a lot of money with resell rights of these softwares and scripts but you have to keep the above points in mind.

Regards,
Jimmy Thakkar
(Checkout Resell rights for Seo and Internet apps here) 

MAKE MONEY ON THE INTERNET – 2 WAYS

There has always been a question going around in the forums from newbies asking as to how one can make quick money on the internet in a easy way or how can one make millions on the internet like the gurus.

Two of the answers which have got into me ever since i had read them were from two very different people both into internet marketing but with completely different styles.

According to the first if you wish to make lots of money on the internet fast then you will have to earn $1 first. That’s correct – His theory was to break things up and know your target. If you do not know how much you wish to earn then how will you know if you had success or failure ?. If you wish to make $360 in a single year then you will have to make $30 every month and to make $30 every month you will have to make $1 every day. The same theory stands true for $36000.

According to the second guru you can make lot of money on the internet not by selling more of quantity but by selling more in terms of value:

1.Let’s say if you wish to make $1000 and you were selling a $5.00 product. How many sales will you have to make ?
200 sales ?
Good Maths !

2.Now lets say if you had to make the same amount of money and you were selling a product worth $250.00. How many sales will you have to make now ?
ONLY 4.
And you will only have to attend to the queries of 4 customers which would be much better than attending to problems and questions of 200 customers.
As simple as that !

Whichever way you’re doing it , it is important to ask yourself few questions anytime :

1. How much money you want to make.
2. What are you selling.
3. To whom are you selling.

Until next time, good luck and good bye !

Regards,
Jimmy Thakkar

Free search engine optimization

Earlier when Search engine optimization(SEO) in India and other countries was expensive, people had no option but to pay huge amount of money to get their website optimized, training on search engine optimization and website promotion for Google and other search engines.

The things are different now.

With the loads of help, info sites available, you do not need the help of an SEO expert. Within seconds/minutes you have the answer for your question in front of you.

Below i have listed a few ways that can act as a free search engine optimization expert for you :

1.Forums : The chances are that the question that you are asking has been asked and aswered a couple of times already. You just need to browse though the popular forums of your category/topic and you’re done.

2.Direct question and answer : You can ask a direct question and you shall receive an answer within minutes. Popular sites under this category are Google answers at https://www.google.com/answers/ and Yahoo answers at http://answers.yahoo.com .

3.Articles : You can use the search facility at various article sites like goarticles.com or ideamarketers.com and find your seo solution accordingly. One popular software to find articles is available here : http://www.jvwinc.com/article-extractor.html

4.Blogs or SEO Blogs : SEO blogs are gaining popularity day by day. You can gain SEO info and knowledge by visting these blogs. Add the rss url of the popular blogs to your rss reader or blog reader. Example add the Google blog , Matt Cutts blog for Gadgets, Google, and SEO, Yahoo Blog and more. Specific search for blogs can also be made at http://blogsearch.google.com/.

 

Regards,
Jimmy Thakkar @ Jvw (Search engine optimization and Software dev company)

Search engine optimization pricelist

1.Monthly – $99.00
Customer will be charged on monthly basis. We will update your site according to the latest trends in SEO and Promotion.

2.By rank – $abc to $xyz
Customer will be charged upon the performance, results. Lets say that if the customers website jumps from page 10th to page 5th then he will be charged amount $x and he will be charged amount $x + $y if it jumps from page 10th to page 2nd or 1st.($x and $y are the figures that will be derived after analyzing your website and keyword)

3. Website Analysis -$45.00-$67.00
Here the Customer’s Website will be analyzed for website errors and search engine optimization flaws. He will be given a detailed report on the analysis done. The report will contain the basics of Meta tags, Html to advanced Analysis to get a higher ranking on Google, Yahoo and Msn.

4. Promotion :
(a) Rss :-Rss can help you in website promotion as it is loved by the search engines. We will create the Rss and Optimize it for better ranking.
(b) SiteMap :- We will create Google site map for you and provide you with Google Sitemap Software absolutely free of cost so that you can create Sitemaps Xml by yourself.
(c) Blog :- We will create a Blog for you and if you already have a blog we will optimize it by tweaking it with seo plugins to get your blog higher in the rankings.
(d) Links – $29.95 for 100 one way links :- We will gradually build incoming links for your website by various methods such as submission of Blog and Rss done by our specialized staff and inbuilt software (Software for the same will be given to you free of cost), website submission on search engines and directories manually and softwares which are built inhouse (submission software available free of cost to the client).
(e) Sales Promotion :- What good is a properly optimized high ranking website if it does not make any sales. We will help you in sales promotion for your products / services by techniques used by us in the past and the new techniques, latest trends in website promotion that come up. Here we will also use submission to Forum and Blogs targeted to your category.

5. Content – $x($75-$225) ($ x depending on the content and product) :- We will help you in content creation and management which is the major factor in search engine rankings.

Note :- All of the methods and techniques are in accordance with the webmaster guidelines of all the major search engines (Msn/Yahoo/Google).

The excel sheet will be released soon

CONTINUED….

There is going to be a new price list formulated at the Jvw ecommerce site and Jvw sitemap for the services charged on search engine optimization, search engine marketing and website promotion.

The price list on search engine optimization for India will be identical to the reglar fees charged to other clients internationally.

The price list will contain :

  • Training for Search engine optimization – The charges for the same will be in US$ depending on the option chosen. List would contain charges per hour or depending on the subjects chosen.
  • Analysis of website – Currently the charges for website analysis is $45.00 but this is expected to go higher when the price-list on seo is released. Website analysis would include complete analysis of your website to check flaws in the webpages. The results of the analysis will be sent to you by email as a 2 page html report.
  • Contract (General SEO package) – This will include search engine optimization and website marketing services but it will be an OnGoing process and the charges for the same will be on monthly basis. Advantage for this service is that you can have your site updated according to the latest seo trends.
  • Contract (Advanced SEO package 1) – This will be same as General contract (where the payment would be done by you per month for the SEO and promotion) except that it will also include the Jvw SEO and marketing scripts and softwares available at http://jimmysvalueworld.com/store/
  • wysiwyp package – What you see is what you pay package is where you pay according to the results achieved. Lets say after the seo and promotion
    1. your site jumps from page 4 to page 2 then you only pay x$.
    2. you pay $x + $y if it jumps from page 4 to page 1.

This blog topic will end in the next section with more explanation and the seo price list made in excel format.

Regards,
JIMMY THAKKAR

Manage anything and everything with rss

Now you will ask me this question What exactly Rss is ?

Rss stands for really simple syndication. As the name suggests it is really simple and it is the way of syndicating. Nowadays everyone is using Rss to their benefit. A website publisher can display article and content with Rss. A website promoter can promote his website and gain link popularity with Rss. With Rss both the website publisher and the website promoter have benefited, the website publisher got the content for his webpages (that search engines love) and the website promoter got the link back that he wanted in order to promote his website.

Another way of using Rss is Rss readers. Rss reader are of 2 types :-

1. Rss for the web :- Example for this is my Msn and my Yahoo. With these Rss reader’s you can have syndicated content for any
Rss feed. One example of Rss field is http://jvw.name/wp-rss2.php

2. Desktop Rss reader :- People prefer this kind of Rss reader because it remains on the desktop and is a faster way of reading Rss.
Some examples of Rss reader are feed daemon and Rss aggregator.

Why Rss is so important and popular because it is the way of gaining information faster , easier and more convenient manner. You do not have to worry about Email Spam anymore because you will get only that information which you have asked for. Example :- If you are into Stock exchange
you can subscribe to only those Rss feeds that are related to Stock exchange, if you are into Search Engine Optimization you can
subscribe to SEO feeds like the Jimmy Thakkar blog. Other popular blogs in this category are :-
1) Matt cutts blog.
2) Jay Abraham blog.
3) Willie Crawford blog.
4) You can search others at ‘my yahoo’, ‘my google’ or ‘my msn’.

Either you can bookmark their blogs or you can add them to your favorite Rss reader.

Rss is also revolutionizing the way people are promoting their websites. With Rss you can get your website index within few days. It can also help you in promoting the product feeds. If you are not started using Rss it is high time you do so. More information about Rss can be found out on various ebook sites, article sites and forums. You can also read the Yahoo Rss page for help on Rss.

Internet marketing certificate

Congratulations Ashish Thakkar on receiving the Master Level certificate at Experts exchange.

Topics covered : Search engine optimization, website promotion, email marketing and Internet marketing.

URL : http://www.experts-exchange.com/certificate.jsp?taid=342

Img : http://www.jimmythakkar.com/blog/EEcert_342_3492182.png

Art of article writing

A Few days back I was asked by my aunt (who is an expert in Homeopathy) as to how an article should be written for the internet. The answer is simple – “Write BIG”.

The art of writing for the web is not actually a difficuly art and can be mastered by anyone. Even by a person having average English writing skills. Search Engines love content and content can be created only by filling up your pages with unique text. While writing for the Web make sure you write in detail. Make sure you are not a miser when it comes to writing words. For Example if you want to write “Please read my Article” write something like “Below is my article on XYZ please go ahead and read it for your pleasure.” In this manner you have created more content in text format that is loved by the major search engines like Google, Yahoo and Msn.

GENERATE CONTENT
The point here is to expand each and every word and each and every statement in your article to the max(same stands true for the web). Article writer’s have mastered this art and are writing daily using this technique to their benefit. It’s like reading a book and writing it in your own words. You have understood the topic and are just converting those thoughts into Black and White(colour, if you are using some color for the font :)
).

FORMAT
Make sure your article is properly formatted because not everyone will have the same text viewer as yours. Make proper wordwrap and try and check your article in different text viewers like notepad and textpad.

CHECK
Before you submit your article to article sites or publish your Ezine, make sure you check for your spelling mistakes and grammatical errors. Have a proper flow in your article. Have paragraphs, bullets where needed so that the page does not look conjusted.

LANGUAGE
Always write your article in English because it is a Universal language and it will be understood by everyone. The language should be simple and the words used should be easy to understand and not higher vocabulary words that can only be understood with the help of a dictionary.

YOUR PROFILE
You should always use the resource box to your benefit. Make sure you have a unique resource box for every article. In this way you will have fresh profile content with every fresh article.

Regards,
Jimmy Thakkar
( Seach engine optimization head, Jvw Inc India).

Reliance internet connection

Funny – reliance internet connectioni

1. They will keep transferring your line from one dept to another dept and you will have to explain your same problem you have had for 6 months to every person your line has been transferred to. Chances are that each and every employee of reliance must have heard my problem by now.

2. Some one liners :
-> Transferring your line to r-connect dept.
-> Transferring your line to customer service.
-> Transferring your line to technical dept.
-> Are you getting all signals ?
-> How can i solve your problem until you tell me everything. (I must have called them about 150 times and written 20 times).
-> Sorry but are systems are being upgraded.(This seems like some company on the move. Do they upgrade their system everyday ?)
-> Your problem will get solved by (add 2 days to whichever date you have called)
-> Technical dept will get back to you. (I think they will callme any moment now and ask me to check my internet settings).

Reliance internet connection

I have been using the reliance internet connection and i can say there has never been any such internet connection internet service provider as bad as Reliance.

It disconnects atleast 20 times a day.

Problems with reliance internet connection:
1. Gets disconnected between downloads. so if you are downloading 10 mb file and it gets disconected at 6 mb then you have to redownload the whole file again and here you will be charged for 16 mb and not 10 mb. I wonder if this is intentional.

2. Disconect between chats. It is so annoying for a client or friend or co-worker if you just logoff in between chats. Sorry but thats not a logoff. Because of a pathetic connection some people get loggedoff automatically. Thanks to reliance connection.

3. Waste of time this reliance internet connection is. There are times when you are submitting a form and you get disconnected then. Here you have to reconnect then go back, fill the form again and then submit. There are times when you have to fill the same form more than twice.

4. After it automatically disconects you , you still have to click on disconect button. Then you have to wait for few minutes so that the connect button appears so that you can click on it to reconnect. If you end the application and restart it to connect , it wont happen. You will then have to restart your computer.

Worst

1. In the begining I was told that there were problems with my laptop and was forwarded to third party hardware company who asked me to pay 750 to solve the problem. I did not go for it. Turned out that the problem was NOT in my laptop.

2. Earlier it was like everytime you call them up they will tell you your problem will get solved in a day or 2. Once when i called at abt 11.55 pm i was told your problem will get solved by 12.00 . It’s been 5 months already.

3. They will not provide you with their alternative broadband connection on request even when you have informed them that you are sick of the reliance internet connection.

In short – do NOT go for reliance internet connection.

You loose business and you loose peace of mind. If they were in the U.S, i am sure someone wud have sued.

 

comments

1.I called up yesterday to change my plan and the lady is telling me i am not even enrolled in the old plan. Then the phone got disconnected and i had to call the support again and another customer support confirms that i am enrolled in the old plan.

So i ask whats the cost of changing the plan and i get the response “Servers are being upgraded so i cannot tell you the price” (I have heard about the server upgradation 50 times i think).

I guess i will just continue checking how bad their entire sevice is before i quit using them.

 

2.Saturday August 5th, 2006 my assistant called reliance up and this is what they said :

1. Problem will get sorted in a little while (Hilarious)
2. They are setting up 2-3 more towers to solve the entire problem.

 

3.Once again on a long Convo and after waiting and being transfered to numerous ppl they told me that they had no problems in the area.

Same old advice that has been given to me throughout the year :

1.check computer
2.check wire
3.check IE
4.which os
5.Spyware , anti virus?
6.do i get signals?
7.and in the end after checking everything is fine :

Pls get the phone checked !

Next day i get a call and representative asks if everything is fine and i say no. Never heard from them after that. Been a week after that but nothing yet.

 

4.15th July again they said it will be solved in 22 hrs.
nothing yet.

I hope they meant 15th july 2006.

 

5.UPDATE:

Last when spoken to them they said the problem is there in that area and will be solved on 30th June 2006 as they are putting up new tower.

It’s 15th July and it’s as bad as ever.

 

6.Ps : i was disconected twice while updating this post.